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BECOME A LAGUNA FRANCHISEE

Enterprenuer with a brand that combines architecture, design, technology,
and experience in a business model connected to the project market.

I WANT TO KNOW MORE ABOUT THE FRANCHISE

Get to know the Laguna Franchise Ecosystem and everything our business model offers.

More than 15 years of history

Laguna consolidates its trajectory by integrating design, engineering, and technology into the development of custom architectural solutions, such as doors, window frames, and brise-soleils, combining aesthetics, performance, and technical precision. Operating in the residential, corporate, and institutional segments, the company invests in innovation, industrial processes, and construction rigor to meet the new demands of architecture. Today, the brand continues to expand in Brazil and abroad, recognized for the quality of its finishes, the reliability of its systems, and the experience it delivers in every project.

ADVANTAGES OF BEING A LAGUNA FRANCHISEE

Every opening is an invitation to sophistication.

Portfolio

Exclusive franchise portfolio.

Solution

Complete solution for high standard openings.

Digital Presence

Brand presence in the digital environment and greater accessibility for customers.

+ Architecture

Laguna's relationship program for specifiers.

Corporate Education

Initial and refresher training for franchisees and staff.

Excellence Program

Management program that favors continuous business improvement.

Consulting

Monitoring performance and helping to manage the franchise.

Logistics

Scheduled delivery logistics.

Leadership

A leading high-end company for over 10 years.

Retail Radar

CRM for mapping and analyzing opportunities in the Home & Construction sector.

MARKET PROJECTION

Average monthly turnover

Average monthly turnover

Unit from
R$ 500.000,00
Project participation with specifiers

Project participation with specifiers

Sales originated by architects, engineers and specifiers represent:
mais de 60%
Annual projection (after 12 months of operation)

Annual projection (after 12 months of operation)

Estimated gross turnover between:
R$ 10 e 15 milhões
Return on investment (payback)

Return on investment (payback)

Estimated return, according to the unit's performance, is:
24 a 36 meses
Average profitability

Average profitability

Consolidated net margin higher than:
12%
Investment

Investment

Initial investment for a unit from:
R$ 635.000,00
I'M INTERESTED IN BECOMING A FRANCHISEE

OUR FRANCHISEES

Check out the testimonials.

And the result came. For a franchise in today's market, the result is excellent. The payback is less than 2 years.

Fabio Eduardo Rosella

We've been around for ten years and we're proof that the business is viable and works.

Rodrigo Pasa

WHAT MAKES LAGUNA UNIQUE

FOR FRANCHISEES SEEKING TO BUILD VALUE

A franchise for entrepreneurs who want to build a business with a brand recognized for its design, engineering, and the experience it delivers in every project.

More than a Franchise, an Exclusive Universe

A business model that delivers much more than products: it delivers brand, positioning and experience.

Expansion with Essence

Structured growth, maintaining identity, construction standards and consistency in each new unit.

Design as Protagonist

Each solution is designed to enhance the architecture and raise the aesthetic level of projects.

ENGINEERING APPLIED TO ARCHITECTURE

Technology, precision, and technical performance integrated with design, functionality, and the unique needs of each project.

COMPLETE ARCHITECTURAL PORTFOLIO

Doors, frames, brise-soleils, and tailored systems developed to meet diverse demands in residential, commercial, and corporate projects.

Personalization without losing scale

Flexibility to meet unique projects with efficient and reliable industrial processes.

STRONG BRAND AND VALUE POSITIONING

An identity crafted for entrepreneurs who wish to operate with a brand recognized for design, engineering, and the exceptional experience delivered in every project.

Square exclusivity

Guaranteed action in your region, with the freedom to grow and promote the brand locally.

Exclusivity and sophistication

A franchise for those looking for real differentiation, combining design, innovation and high profitability.

Strategic support for franchisees

A model designed to support management, operations, sales and positioning from day one.

Growth with a Long-Term Vision

A business designed to build value, solidity and sustainable results over time.

LAGUNA DIFFERENTIALS:

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Complete and professional support

Laguna offers close support, with a team of specialists who work directly in the internal management of the franchisee's operation. From process organization to indicator analysis, the franchisee will not be alone: ​​they will have support in all decisions that impact the growth and profitability of the unit.
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Continuous training

Technical and management training is conducted frequently, ensuring that the franchisee and their team are always up-to-date. Training is not limited to the start of operations; it continues throughout the business's development, guaranteeing quality standards and high performance.
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Daily supervision and monitoring

Laguna provides proactive supervision, monitoring the franchise's daily operations, analyzing results, and offering strategic guidance for immediate adjustments. This direct contact generates greater security for the franchisee and accelerates the learning curve.
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Strategic Commercial Management

The franchisee will receive support in acquiring clients and guiding the sales journey, from the first contact to the final delivery. Laguna's model involves integrated work with architects, engineers, and specifiers, expanding business potential and increasing the average sales ticket.
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Smart and Active Marketing

More than just generic campaigns, the franchisor offers customized marketing strategies, tailored to the reality of each market. The goal is to attract the right audience, generate qualified customer traffic, and guarantee conversion into sales.
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Consolidated Brand in the High Standard

By acquiring a Laguna franchise, the investor becomes a partner of a brand recognized for combining design, engineering, and technology into architectural solutions that enhance projects, relationships, and experiences.

WHY INVEST IN A FRANCHISE?

Investing in a Laguna franchise means entering a segment closely connected to architecture, construction, and the appreciation of customized projects. The architectural openings and window systems market continues to be driven by the search for solutions that combine design, technical performance, functionality, and experience in every single detail of the build.

The franchisee becomes part of an established brand, recognized for its premium positioning, the quality of its portfolio, and the capability to develop doors, window systems (esquadrias), brise-soleils, and specialized systems aligned with the demands of residential, corporate, and institutional projects.

More than just a franchise model, Laguna offers a strategic partnership for entrepreneurs looking to grow with structure, guidance, and ongoing support. The franchisor supports the franchisee from the setting up of the unit through to commercial management, architect relations, customer service, and after-sales, contributing to a more secure, professional, and sustainable operation.

Certified credibility

Laguna is an ABF member brand
The guarantee of an ethical, transparent business model validated by ABF’s highest standards.

Founded in 1987, the Brazilian Franchising Association (ABF) is a non-profit organization that officially represents the Brazilian franchise system. Its mission is to defend, promote and foster the sector, nationally and internationally, so that it remains prosperous, sustainable, innovative, inclusive and ethical.
More security
More financial return
More support
More credibility
More predictability
More protection
Better decision making
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